In this post we want to share with you how we branded a new app using a range of logos based upon the same visual concept, rather than using one single design. Getting brand stand-out is never easy, and with multiple channels showing your logo, it’s important to think differently. Therefore Red Onion created a … Read More
OK, so we don’t just do magazines, sometimes we like to dabble in branding too. A logo is usually a single graphic designed to represent your company, how well it represents you is the beginning of a successful brand design.
When mainstream logos undergo a redesign it often creates an uproar. One Daily Mail reader said of the revamped CBBC logo: “Why oh why do we the tax payer need to spend money on rebranding an already great logo. Why does it need to be changed?” They are of course missing the point. Children’s television … Read More